The ISSF is delighted to welcome ammunition manufacturer ELEY UK as its newest supporter for 2026, joining as a Gold Sponsor.
Established in 1828 by William and Charles Eley, ELEY is now globally recognised as a world leader in producing consistently accurate .22LR rimfire ammunition, manufactured in Birmingham in the United Kingdom.
Its team includes internationally-recognised specialists with extensive knowledge in internal and external ballistics and powder dynamics. Their clients range from athletes at club, world and Olympic level, providing excellent service across the world.
At the Tokyo 1964 Olympic Games, all gold and silver medals won were done so with ELEY tenex ammunition. In 1988 the company would win the Queen's Award for Technology for the development of ELEY prime, the world's first and only automated dry priming system.
Testament to their popularity, 9 out of 15 medals at the Athens 2004 Olympics were won with ELEY ammunition and 14 out of 18 at London 2012, as well as all gold medals at the Delhi 2010 Commonwealth Games and 19 of 21 medals at the Gold Coast 2018 Commonwealth Games. Since 1964, its ammunition has won 140 Olympic medals. At Paris 2024, it supplied its product to athletes who won three golds, four silvers and four bronzes.
ISSF President, Luciano Rossi, said: "We welcome another high-quality sponsor that bring nearly 200 years of experience.
"ELEY has provided elite-standard ammunition to Olympic athletes for over 60 years and since then, has become a dominant force in the market. Working in partnership with them consolidates the ISSF's commitment to working with major brands within our community. We thank ELEY for their support going into an exciting 2026 season."
Michael Atkinson, ELEY Sales and Marketing Director, said: "We are incredibly proud to enter into this partnership with the ISSF - a collaboration that reflects our shared commitment to advancing the sport of shooting on the world stage.
"We look forward to working closely with the federation to help deliver the highest standards of competition around the globe, as we look ahead to LA28. Supporting athletes with the most consistent and reliable rounds has always been at the heart of ELEY - We look back at our history with pride, and forward with excitement."
Established in 1828 by William and Charles Eley, ELEY is now globally recognised as a world leader in producing consistently accurate .22LR rimfire ammunition, manufactured in Birmingham in the United Kingdom.
Its team includes internationally-recognised specialists with extensive knowledge in internal and external ballistics and powder dynamics. Their clients range from athletes at club, world and Olympic level, providing excellent service across the world.
At the Tokyo 1964 Olympic Games, all gold and silver medals won were done so with ELEY tenex ammunition. In 1988 the company would win the Queen's Award for Technology for the development of ELEY prime, the world's first and only automated dry priming system.
Testament to their popularity, 9 out of 15 medals at the Athens 2004 Olympics were won with ELEY ammunition and 14 out of 18 at London 2012, as well as all gold medals at the Delhi 2010 Commonwealth Games and 19 of 21 medals at the Gold Coast 2018 Commonwealth Games. Since 1964, its ammunition has won 140 Olympic medals. At Paris 2024, it supplied its product to athletes who won three golds, four silvers and four bronzes.
ISSF President, Luciano Rossi, said: "We welcome another high-quality sponsor that bring nearly 200 years of experience.
"ELEY has provided elite-standard ammunition to Olympic athletes for over 60 years and since then, has become a dominant force in the market. Working in partnership with them consolidates the ISSF's commitment to working with major brands within our community. We thank ELEY for their support going into an exciting 2026 season."
Michael Atkinson, ELEY Sales and Marketing Director, said: "We are incredibly proud to enter into this partnership with the ISSF - a collaboration that reflects our shared commitment to advancing the sport of shooting on the world stage.
"We look forward to working closely with the federation to help deliver the highest standards of competition around the globe, as we look ahead to LA28. Supporting athletes with the most consistent and reliable rounds has always been at the heart of ELEY - We look back at our history with pride, and forward with excitement."